DCLead Track: POLINN
BA: Communication and Public Relations, Babes-Bolyai University, Cluj-Napoca, Romania

I have chosen DCLead because:
The main advantage of the field of Digital Communication for me is its wide specialization possibilities. It encompasses and intertwines with diverse areas, starting from Sociology and Culture Studies and ending with IT and technology. Therefore, it allows you to gain a wider perspective on communication science in general, and then choose the sector that attracts you the most. An important reason for choosing this specific program is its focus on the socio-cultural aspects of new media and the international perspective upon policy and innovation. In my opinion, globalization and multiculturalism are some of the central features of today’s society, therefore being important factors in communication processes. DCLead’s emphasis on the European context and cross-cultural exchanges is an important advantage, and I expect that the international learning environment and cooperation with culturally diverse teams will complement the learning perspective with practical experience.